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Why domestic frozen blueberries are so cheap, imported frozen blueberries are so expensive. Is there a big difference?
In the second half of last year, we imported two cabinets of Chilean blueberries with 8-12mm specifications. At that time, we were worried about how to sell them. However, the price of Chilean blueberries in the latest production season is higher, so it seems that at least our blueberries have a certain advantage in price.
Import and domestic so big price difference, in the end where is the gap?
According to the research and development of some large domestic enterprises and industry leaders, summed up as follows
Frozen wild blueberries in Canada are domestic wild frozen blueberries.
In terms of cleanliness, wild blueberries in Canada are generally cleaner than wild blueberries in China. Although domestic wild blueberries have X-ray machines, color selectors and selection procedures, the quality produced by each factory is quite different and not consistent. Then, do you think it is equipment problem? Management issues? Is it people?
One wise man said it was a matter of the "hidden rule". You know,
If you take the best domestic wild blueberry frozen fruit and Canada wild blueberry differences are not big, just in taste differences, each has its own characteristics.
But good domestic wild blueberries are few and far between, and the quality of Canadian wild blueberries is consistent. The specifications are also very standard. That may be why many factories have stuck with Canadian blueberries.
Domestic wild blueberry price is also quite high in previous years, the highest time also sold 50,000 / ton. That was when they were scarcest, but the price of domestic wild blueberries gradually dropped as competition increased.
Have to mention is that some people in order to high profits, even use planting blueberries to replace domestic wild blueberries for sales, we can imagine, such vicious competition, which year can catch up with imports?
Perhaps this can only get immediate benefits, how many can consider long-term development?
One r&d director, who makes high-end marmalade, said domestic wild blueberries have a special taste and acidity that can't be blended in post-production. This is the advantage, if the quality of domestic wild blueberries is stable, there is a certain amount of supply, we absolutely want to use domestic blueberries. After all, the price gap is so wide.
Many people feel the same way. For a variety of reasons, Canadian blueberry imports have plummeted. Some enterprises began to look for alternative products, domestic wild blueberry is an option, more people choose the northern Meiden blueberry, they believe, from the specification, quantity and quality, or relatively stable.
Wild blueberries are somewhat out of favor because of their instability.
Chilean frozen blueberry is the opposite of domestic frozen blueberry
Chilean frozen blueberry prices have been 30 to 40 percent higher than domestic frozen blueberry prices, and the gap has widened this year.
Let's think about a question.
How bad are Chinese blueberries? Except, of course, the sensory gap.
Also frozen, the Chilean variety is not pure. Chile has some varieties, most of the country has, why the price is lower than the Chilean blueberry price?
That may be the tragedy of home-grown frozen blueberries.
1: Frozen blueberries made in Chile are profitable for growers because they are centrally managed and mechanized. The quality of the product
In China, if blueberries are made into frozen blueberries, it is sure to lose money.
In a large base, the cost of picking is almost 4 yuan /kg, plus pesticide and fertilizer, and the initial investment. The price of selling frozen fruit may not even cover the cost.
There are some areas where greenhouse planting, substrate planting, is more expensive.
And in most parts of northeast China, the management time is long, and there are many procedures, the winter has to bury the whole blueberry in the ground, until the spring is thrown out of the ground, these are labor costs.
Mature period to catch up with rainy weather, you have to sell processed fruit, that may not make much money this year busy.
2: Once not suitable for fresh fruit sales, it will be sold as processed fruit, this price is concentrated in 4-7 yuan/catty, according to different regions, different quality, different prices.
However, frozen fruit raw materials, most of the existence of rotten, deflated, mold, and even pollution. This will virtually increase the cost of frozen fruit. The purchase price is directly related to the yield and quality of frozen blueberries. If the bad raw materials are processed into finished products, the processing cost will be thousands of yuan, and the loss, labor, time and finished product rate are money and wasted.
The year before last, frozen rabbit-eye blueberries sold for 6,000 yuan/ton, packed in a woven bag. This price can actually imagine what quality they are. Let's just say, a few people came up to smell them, and then turned their heads and frowned. Picture by yourself.
Currently frozen blueberries are a product where the price of the raw material cannot be extrapolated from the price of the finished product,
However, the higher the purchase price of raw materials, the higher the general quality of finished products and the rate of finished products.
This may be the rule for all products, but it's too obvious for blueberries.
3: Among the varieties of frozen blueberries made in China, rabbit eye series is an independent individual and can not be mixed with other varieties.
The enterprise that can use rabbit eye variety blueberry, general other variety can use.
Blueberry enterprises that can't use rabbit-eye, can't mix rabbit-eye varieties at all,
Otherwise, after deep processing, the loss will be great.
But in the country of origin, processed fruit is considered rotten, and all varieties are sold together. If the freezing processor does not understand, to the deep processing enterprise, it will lose a lot.
This happens a lot every year, many people "pay tuition" more than once
4: I have done a rough statistics, frozen blueberries in Chile, almost all of them are washed.
More than 70 percent of domestic frozen blueberries are left unwashed, and just over 20 percent are washed, which is a very large gap. And after cleaning, selected blueberries, some varieties of blueberries last year at the sale price of 18000-2000 yuan/ton. You can see the difference.
It is not that it can not be used if it is not clear that washing and freezing can not be used, but it is often mixed with sales, which will make people think that the quality stability of blueberries is poor, and that it is not professional to do blueberries in China.
Everyone can say that do strawberry is good, can say that do yellow peach is more, do blackberry is more, then everyone say, do blueberry which is more?
Would you believe that more than 90% of blueberry factories are unprofessional?
In the long run, it's not profitable to sell to growers who process frozen fruit, so the raw material is not as good, the processor's costs are higher, and the finished product is not as good.
It can become a vicious cycle,
In the last two years, blueberry planting area is still increasing, but the growth rate is slow, if the quality of frozen blueberries can not be greatly changed, then a lot of blueberries will be wasted, loss.
Recently, due to various reasons, the price of imported frozen blueberries has increased considerably. Many deep processing plants begin to consider using domestic blueberries as an alternative, which is a very good opportunity
If the overall quality of blueberry processing is good, and there is a long-term supply of good quality products, then what is worse than Chilean blueberries? I believe the quality and everything else is as good as Chilean blueberries, and the cost is certainly lower than Chilean blueberries. Can the market not accept that?
Not necessarily, because the competition is too much, only the price competition to more direct, tube he three or six...
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